This is a guest post written by author Dane Cobain.
Eleven Easy Author Blog Post Ideas
Blogging is a lot of fun, and many authors find it hugely rewarding. But it can also be a pain in the backside when you’re busy working on a new release and you’re out of ideas for things to write about.
Luckily, even when it feels like you’ve covered everything there are plenty of things for you to write about. Here are eleven of my favourites.
Interview yourself
Draft up a list of questions that you’d like to ask your favourite author, and then ask yourself those same questions. If you draft up a Q&A post and write a short intro and outro, you’ve got yourself a blog post. You can even deliberately ask questions that you want to answer so that you can release information to your followers.
Interview a character
Sometimes it’s best to let your characters do the talking. A character interview follows much the same format as a regular interview, except that you – as the author and the characters’ creator – get to respond to the questions in a different ‘voice’, potentially revealing backstory in a way that’s not otherwise possible.
Write about your writing
Be sure to post regular updates to keep your followers up to date with what you’re working on. This can include the word counts of your works in progress, the estimated release dates of upcoming releases, and information about any physical events that you’ll be appearing at.
Post a bonus scene
If you have any bonus material that didn’t make it into a book, posting it on your website can be a great way of stopping it from going to waste. If not, you can still consider posting excerpts of your books to drum up excitement and to give readers a free sample before they make a purchase.
Run a competition
Running a competition on your blog can have a dramatic effect on the number of visits that your site receives, and combining this tactic with tools like Rafflecopter can help to boost your social media following at the same time. Gift vouchers make a good prize and tend to pick up plenty of entries, but if money is tight then you can still give away e-copies of your published works.
Post a teaser
Readers love to see what you’re working on, so it can be a good idea to share a teaser from your current work in progress. This also has the advantage of opening your work up to reader feedback, which you can use to improve it before it goes through proper editing.
Review a book
By sharing your take on the books that you read, you can catch the eyes of mainstream authors by talking about their work while inviting readers to come and see what you’re into. Bonus points if you share your reviews on Amazon and Goodreads!
Introduce your workspace
Take a few photos of your office or workspace and share them with a blog post that talks about why you chose to set it up like that. Be sure to include fun facts about your writing that you haven’t mentioned elsewhere and to take individual photographs of any particular points of interest.
A day in the life
Share a post that takes your readers through a typical day in your life as an author. Be sure to include the times that you do things, such as editing in the morning, working on a new novel in the afternoon and catching up with emails in the evening.
Do a little travel writing
Next time you take a holiday or a short trip for work, keep notes about where you go and what you do and turn it into a blog post on your return. Share photos and videos if you have them, and tag any relevant businesses and organisations when you share the link.
Just write
Sometimes the best work comes from just letting yourself go and jotting down whatever comes to mind. Using this stream-of-consciousness approach to write a blog post tends to either work well or not at all, but even if you don’t end up publishing it, at least it’ll get you thinking and start the words flowing.
Your Turn
What do you do when you can’t think of what to blog about? Do you have any tips of your own to share with us? Let us know what you think!
About the author
This post is written by Dane Cobain and sponsored by Publishing Addict, an organisation that specialises in building websites for authors to help them to establish a brand, connect with their readers and to sell more books.